Free advice and tips from top business authors and business owners - dive in!
By Tom Mallet. Published on 2nd September 2011
Website marketing isn’t necessarily a difficult process. You can make it a lot more difficult for yourself, however, by making some basic mistakes. The fact is that most website owners effectively sabotage their own marketing by using half-baked online marketing techniques and making a mess of fundamental errors in their SEO. We’re going to look at some of the basic ‘How Tos’ of website marketing and techniques.
By Robert Craven. Published on 29th August 2011
Good sales people, people that love selling and build solid relationships with a base of faithful clients, are worth their weight in gold.
Many of us are nervous about asking for business but the truth is that if we don’t ask then it will go to someone else. It’s often the reputation that pushy sales people have that puts the whole process in a bad light. Nobody likes in-your-face selling, especially if it’s unsolicited.
By Janette Whitney. Published on 23rd August 2011
Making important telephone calls as opposed to a face to face conversation can be difficult and sometimes more unnerving. You can’t assess the other person eyeball to eyeball, you can’t see their body language and facial expressions, all of which makes it more difficult for you to gauge the success or otherwise of what you are trying to achieve.
By Robert Craven. Published on 15th August 2011
Business failures and new business start-ups are favourite Government statistics.
Looking at the research, one of the key findings is that only one in five (19%) of those businesses starting-up will survive to their fifth birthday (Warwick Business School).
By Janette Whitney. Published on 9th August 2011
Selling your business could be the most important financial deal you’ll ever make, and perhaps the most emotional. Not all businesses are saleable – you can only sell your business if someone is prepared to pay for it. If you can’t identify strong reasons, that can be easily substantiated, why you business would make a good acquisition, it’s likely to be difficult to find a buyer.